Intel ''Small Wonder'' campaign
Strategy: Make tiny Intel microprocesors relevent to consumers by showing how they make a huge impact in people's lives every day.
Strategy: Make tiny Intel microprocesors relevent to consumers by showing how they make a huge impact in people's lives every day.
Strategy: Make tiny Intel microprocesors relevent to consumers by showing how they make a huge impact in people's lives every day.
Strategy: Make tiny Intel microprocesors relevent to consumers by showing how they make a huge impact in people's lives every day.
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Don't get it? Don't worry. The geeks in your IT department would understand.
Strategy: Make tiny Intel microprocesors relevent to consumers by showing how they make a huge impact in people's lives every day.
(Exploratory campaign)
Intel. Copywriter: Mitch Lemus